Lyrically the album is much more bitter,dark and sneering than anything Why? The band or as a solo artist he has produced. In the past there was always darker and more downbeat traces in the lyrics but there was also a lot of humour and fun, the humour has all but left now with the lyrics been more in-bitterered  & full of personal neurosis thats often has quite a grotesque and sleazy tilt to it. Alopecia also sees the return of more rap based vocals and hip-hop beats on a few tracks, which is nice to hear return as Elephant Eyelash had all but ditched this side of their sound and I rather missed it. The musically side of things is still highly tuneful, harmony licked and quirky with the sound  becoming less and less jarring and more polished. There’s a wider selection of instrumental colour on offer through-out the songs with members of Fog dropping by on a few tracks and the odd guest production or instrumental touch by their Anticon comrades. The album also see why’s voice taking on higher and more harmonic tones through-out. All in all it’s an enjoyable and consistent album that when it gets it’s hooks in is difficult to prise from your cd/ mp player, though I do  rather miss the more fun/ quirky side of Why? .

A more grown-up life heavy album that still keeps that distinctive Why? sound and identity but with the music & song writing having a lot more polished, fuller and approachable feel. Though I not sure how many new fans this will bring as the dark neurosis filled lyrics will be a little too bitter and sneering for many.